Question: Are you satisfied with the level of success in your business? Subscriber Osman isn’t. He asks: How old were you when you first started seeing success in your online business ventures? I turned 31 this year and the older i get the more depressed and demotivated i feel. The “time’s running out” kinda feeling. […]
Continue readingOne of my favorite sayings from late-great marketing guru Gary Halbert is: “You can’t multiply zeros.” In other words, if something ain’t working, just “doing more of the same” probably won’t get you too far. This is where a lot of entrepreneurs go wrong when they hire someone to help with their marketing. They make […]
Continue readingSoftware developer Aziz has built an online training business from “zip-zero-nada” to “part-time job income.” And since he sees marketing as his main obstacle to growth (smart), he asked me what I’d look for in hiring a marketing manager. Back the truck up, I said. Before you run out and hire someone, riddle me this: […]
Continue readingAn entrepreneur I know named Aziz recently asked me about bringing in a “hired gun” marketing manager to help him grow his online training biz. Immediately the red flags went up for me. Here’s why: It’s one thing to start a side business that brings in a couple of thousand per month. It’s an entirely […]
Continue readingGot a message last week from a subscriber named Aziz. Aziz runs a website selling “learn to program” courses. The site is starting to hit its stride—he’s making a small but steady stream of sales and starting to see some reliable income. Now he’s starting to feel antsy about taking things up a notch. He […]
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