In response to my email last week that showed how double optin does NOT a better list make, subscriber Ian Brodie replies: Hey Josh – good email 🙂 There’s another reason the engagement stats look higher for double opted in emails, it’s to do with the samples used. If you look at the way mailchimp, […]
Continue readingYesterday my partner in crime John recorded an “upsell” video for one of the products we’re selling. And he instinctively did something that will make the video MUCH more effective in terms of sales. The video will live on the “thank you” page for our main funnel, which is an email course about building a […]
Continue readingRight now I’m working on 2 different free email courses. These are both for Simple Programmer, which is a business my buddy John started up. In January he brought me in as a partner to run his marketing. The first email course is one that John put together about 18 months ago. It’s called, “How […]
Continue readingConversion rates are nasty, lying little devils. Especially the way many marketers talk about them. Case in point: A few days ago I was reading a post on Inbound.org about the growing popularity of “welcome gate” style optin forms. More and more sites are using tools like SumoMe and Thrive to create welcome gates because […]
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